The name of the company is derived from luft the german word for air, and hansa a latin term referring to the hanseatic league. Lufthansa brands of the world download vector logos. Above the level of a railway guide, no book is quite free from aesthetic considerations, wrote george orwell in his essay why i write. Otl aicher lufthansa, logo, 1962 best airlines design logo branding design symbol design flight logo otl aicher airline logo overseas travel travel posters more information. The basic features of deutsche lufthansas present corporate images were created by otl aicher almost 45 years ago, including graphic standards, photographic style, packaging, exhibition systems, architectual characteristics, furnishings, equipment and service clothes.
Oct 22, 2017 otto otl aicher may 1922 1 september 1991 was a german graphic designer and typographer. Officially announced today february 7, the lufthansas new logo and deeper blue design. For lufthansa logo blue 9 images found by accurate search and more added by similar match. He is best known for having designed pictograms for the 1972 summer olympics in munich. His works since the fifties of the last century in the field of corporate design, e. Eps format, and open with adobe illustrator or adobe. Affiche lufthansa europa jet by otl aicher otl aicher. Free to download lufthansa german airlines vector logo in. The lufthansa visual image developed in the 1960s by otl aicher at the ulm school of design has been a defining influence on the new style. In 1963, otl aicher added its distinctive rich ochre yellow as a brand colour a masterstroke in terms of market standout. The rotis font ccomo was created by aicher in and designed the logo for the munich airport mhndo 8. Otl aicher, who updated the livery and introduced the warm yellow. Otl aicher prouecto hired as a consultant for the kitchen company bulthaup in aicher designed the logo for lufthansa, a german airline, in figure 8. Lufthansa is the flag carrier of germany and founded in 1926, is now the largest airline in europe.
Nov 29, 2012 lufthansa designed by otl aicher ulm, 1962. He created the rotis font family in 1988, naming it after the domicile of rotis in the city of leutkirch im allgau, where aicher. The 1972 olympic games logo and page from aichers manual. Otl aicher 19221991 regarded as one of the most famous german graphic designers of all time, otl aicher designed the lufthansa logo, bridged the gap between serif and sans serif with the design of the typeface rotis, and most famously, he revolutionised olympic identity and iconography of the 1972 summer olympic games in munich. The lufthansa visual image developed in the 1960s by otl aicher at the ulm.
Here you can find logos of almost all the popular brands in the world. Why lufthansa gave its brand design a refresh, lufthansa logo blue, lufthansa logos. Aicher ha introdotto questo lufthansa logo per lazienda lufthansa progettato da otl aicher e il gruppo e5, in versione a colori e in bianco e nero. In 1968 funding ceased for the hfg in ulm and it had to close. German designer otl aicher certainly admired that principle. Lufthansa as the company was formed in 1953 and adopted its first logo in the same year. Nov 29, 2012 nov 29, 2012 lufthansa designed by otl aicher ulm, 1962. We have 18 free lufthansa vector logos, logo templates and icons. In 1962 otl aicher headed a development group that engineered the look of deutsche lufthansa, which even today shapes the corporate identity of the company. Lufthansas classic yellow, blue and white actually predates otl aichers scheme from 1963, but it is the latter that will forever be associated with the airline. The expectations concerning the redesign of this long. Hfg was a progressive international design school for product. The current status of the logo is active, which means the logo is currently in use. Ownership of a colour in a sector largely dominated by red and blue can be crucial for standout easyjets grip on orange is another case in point and that yellow became a key part of lufthansas identity.
The ulm school of design was founded in 1953 by inge aicherscholl, otl aicher and max bill, with the main task of incorporate design into industry and to shape our material culture. Lufthansa s current tail fin features the crane symbol set in a lufthansa yellow circle. Download high quality lufthansa logo otl aicher transparent. Otl aicher, 1963, lufthansa, manual bildzeichen kranich im kreis. Checkin mobile boarding passes flight booking timetable flightstatus see more. The original design was developed by otl aicher and his team in 1963. Lufthansa logo 3d lufthansa german airlines youtube. Lufthansa logo vector lufthansa vector logo free to download in eps, svg, png and jpg file formats. New logo, identity, and livery for lufthansa done in. Lufthansa vector logo, free to download in eps, svg, jpeg and png formats. The crane icon has been in use for 100 years, designed in 1918 as part of the livery of the first german airline, deutsche luftreederei, later adopted by deutsche luft hansa, and laterlater by lufthansa. Download the vector logo of the lufthansa brand designed by in encapsulated postscript eps format. July 06, 2018 lufthansa airlines logo brussels airlines logo, bird airline logo, logo for lufthansa, lufthansa flights, lufthansa cityline, austrian airlines logo, lufthansa group logo, lufthansa old logo, lufthansa airways logo, lufthansa new logo, famous airline logos, new lufthansa colors, lufthansa emblem, lufthansa technik logo, german airline logos, deutsche lufthansa ag, lufthansa new.
Largely implemented beginning in 1963, today it ranks as one of the most groundbreaking corporate design solutions of the twentieth century. Browse to see more lufthansa german airlines related vector logos. Aichers design system, which also redrew the crane logo and introduced the use of lowercase helvetica. Did lufthansa just hit turbulence with its logo redesign.
Oct 20, 2011 above the level of a railway guide, no book is quite free from aesthetic considerations, wrote george orwell in his essay why i write. Otl aicher 19221991 was an outstanding personality in modern design, he was a cofounder of the legendary hochschule fur gestaltung hfg, the ulm school of design, germany. Although he trained as a fine artist, aicher practiced as a designer for most of his career. Its over fifty years old, its the most widely used font ever, and it has recently become the subject of its own movie. Sep 25, 2018 otl aicher cofounded the hochschule fur gestaltung hfg in ulm, with his wife, inge scholl, and swiss artist max bill in 1953. Some logos are clickable and available in large sizes. On the right side, it says lufthansa in a darknavy blue color. Rca brand logo design by lippincott 1975 typeface logo. In some cases, you may only see part of the lufthansa logo, but the entire, official logo contains both the iconic crane symbol and the companys brand name. Otl aicher designed the visual appearance of lufthansa in the 60s and it has become one of the most important corporate designs of the last century. Please practice handwashing and social distancing, and check out our resources for adapting to these times. Otl aicher 19221991 designed modernist modular symbols and then combined them into unequivocally clear language systems.
In perfect shape, lufthansa logo, lufthansa logo, lufthansa logo. He is best known for having designed pictograms for the 1972 summer olympics in munich that proved influential on the use of stick figures for public signage, as well as designing the typeface rotis. Issue via graphic design layout, identity systems and great type. In the postwar years, the process was marked by a crisis of values and resources, and this fact drove the ulm school to rethink the meaning of creating forms in. Download free lufthansa vector logo and icons in ai, eps, cdr, svg, png formats. Each moon logo design in the collection has been carefully chosen by us. Otl aicher many of his design programmes are still in use even if they where created 50, 40 or 30 years ago. Wings of the crane, 50 years of lufthansa design by volker.
Aicher was heavily involved in corporate branding and designed the logo for german airline lufthansa in 1969. Aicher s design system, which also redrew the crane logo and introduced the use of lowercase helvetica. Otl aicher 19221991 regarded as one of the most famous german graphic designers of all time, otl aicher designed the lufthansa logo, bridged the gap between serif and sans serif with the design of the typeface rotis, and most famously, he revolutionised olympic identity and iconography of the 1972 summer olympic gam. For lufthansa logo otl aicher 10 images found by accurate search and more added by similar match. See more ideas about otl aicher, cover and olympic icons. Apr 05, 2018 nessunaltra compagnia aerea utilizza il giallo nel modo in cui lufthansa fa.
The wordmark was written in all capitals and executed in a strong and solid serif typeface, which is very similar to circe slab font, with its elongated serifs and bold. Are you looking for a great logo ideas based on the logos of existing brands. Sep 10, 2018 in 1963, otl aicher added its distinctive rich ochre yellow as a brand colour a masterstroke in terms of market standout. Nessunaltra compagnia aerea utilizza il giallo nel modo in cui lufthansa fa. Eps format, and open with adobe illustrator or adobe photoshop or coreldraw. We havent changed our logo, font or colors for 30 years. Meaning lufthansa logo and symbol history and evolution.
Logo design otl aicher also helped to design the logo of the munich olympics. By opening up details on the wings, sharpening the profile of the head and stretching the cranes entire body, the 100yearold icon of lufthansa, was bestowed with a new contemporary dynamic and elegance. Retro airline airline logo vintage airline best airlines design logo branding design symbol design flight logo travel posters. The new lufthansa typeface was part of a comprehensive relaunch of the entire corporate design. Jun 17, 2016 aicher was heavily involved in corporate branding and designed the logo for german airline lufthansa in 1969. Subscribe to envato elements for unlimited graphic templates downloads for a single. Aichers lufthansa logo otto otl aicher may 1922 1 september 1991 was a german graphic designer and typographer. Page from lufthansa brand identity guide, designed by otl aicher, 1963 by herb lubalin study center, via flickr lufthansa timetable, 1964 retro graphic design vintage design otl aicher airline logo poster design visual communication cool posters visual identity vintage travel. Apr 17, 2015 german designer and educator, otl aicher, was a pioneer of twentieth century graphic design, renowned for creating visual identities for numerous corporations including lufthansa, fsb, and erco and his work on symbol systems. Otl aicher, also known as otto aicher, was a german graphic designer and typographer. The lufthansas worldfamous trademark, the crane, has also been refined in the wake of the brand refresh. Sep 12, 2019 otl aicher prouecto hired as a consultant for the kitchen company bulthaup in aicher designed the logo for lufthansa, a german airline, in figure 8. The ulm school of design was founded in 1953 by inge aicher scholl, otl aicher and max bill, with the main task of incorporate design into industry and to shape our material culture. Maybe those were the words that german graphic designer and cofounder of the hochschule fur gestaltung hfg in ulm, otl aicher, considered when he designed the flight timetable for lufthansa in 1962.
Eps lufthansa german airlines is the flag carrier of germany and the largest airline in europe, both in terms of overall. It was a yellow crane placed above the yellow wordmark on a dark blue rectangle. The lufthansa logo is a deep, goldenrod yellow shade. Lufthansa updates worlds oldest airline logo as part of controversial. Otl aicher lufthansa, logo, 1962 with images airline logo. Most of us associate it with otl aicher, who designed a comprehensive identity program. Download lufthansa german airlines logo vector now. Lufthansas current tail fin features the crane symbol set in a lufthansa yellow circle. Most of us associate it with otl aicher, who designed a comprehensive identity program around it in the early 1960s that gave it the more. Lufthansa brands of the world download vector logos and. Download high quality lufthansa logo blue transparent png. Otto otl aicher may 1922 1 september 1991 was a german graphic designer and.
Lufthansa logo 2018 lufthansa is the flag carrier of germany and founded in 1926, is now the largest airline in europe. Helvetica was selected as one of the basic elements of the corporate design at the time and remained the brands face for more than 50 years. Lufthansa, and his pictograms for the 1972 summer olympics in munich are major. Otl aicher lufthansa, logo, 1962 airline logo, vintage. This is the motto behind lufthansas approach to a more digital world and some fundamental changes not seen for approximately 30 years. In 1953 he founded the ulm school of design with bauhaus alumnus max bill, and. Lufthansa logo otl aicher, should we be sorry for otl aicher, lufthansa by otl aicher, quick design history. It is not easy to accept the diagonal white and blue pattern migrated to the fc bayern munchen logo from the coat of with his graphic design work for the 1972 olympic games in munich, otl aicher who also designed for braun and lufthansa developed a comprehensive system to articulate the games character across a.
Lufthansa german airlines vector logo lufthansa german. Deutschen luftreederei ad from 1920 featuring the crane logo. In the postwar years, the process was marked by a crisis of values and resources, and this fact drove the ulm school to rethink the meaning of creating forms in the contemporary world and to democratize the. The lufthansa logo has been overhauled, changing the background to the.
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